An identification tag must remain attached to the animal, but it must also remain legible.

The choice of marking process affects the durability of the information, the contrast, the precision, and the customization options.

Number, logo, barcode, farm name, or color code: each application requires a tailored solution.

Why is branding strategic?

Information that has become illegible can lead to wasted time, misreading, or difficulties during an inspection.

On a farm, the user must be able to quickly identify the animal. For a distributor or organization, the quality of the marking also reflects the overall quality of the product supplied.

Readability depends on several factors:

  • contrast;
  • font size;
  • the available space;
  • the color of the loop;
  • the process used;
  • UV exposure;
  • friction and dirt.

Marking with a felt-tip pen

The felt-tip pen allows you to mark the buckle by hand.

This solution is flexible and cost-effective. It is particularly well-suited for internal communications, additional phone numbers, or one-time needs.

The quality of the ink is crucial. It must adhere to the material and maintain sufficient contrast despite the farming conditions.

ARDES offers markers with round or beveled tips and indelible black ink designed for marking visual loops.

Laser Marking

The laser engraves the information with high precision, without using any ink.

It can be used to enter:

  • a number;
  • a text;
  • a logo;
  • a barcode;
  • a set of identifiers;
  • the name of an organization or a farm.

Laser marking is particularly useful when the information needs to remain legible for a long time or when high precision is required.

It also facilitates the production of customized series for distributors, cooperatives, and institutional programs.

Hot stamping

Hot stamping allows a clear inscription to be transferred onto the buckle.

This process produces a striking and durable visual effect. It is suitable for series that require a specific contrast or a consistent appearance.

The choice between laser engraving and hot stamping depends on the material, the volume, the desired finish, and the information to be imprinted.

Color as an Organizational Tool

Color can supplement digital identification.

It can be used to distinguish between:

  • batches;
  • years;
  • birth months;
  • buildings;
  • categories of animals;
  • public health programs;
  • production lines.

ARDES offers standard colors and can develop additional colors for specific projects. The company cites, in particular, the development of a system of twelve colors corresponding to the twelve months of the year for a Mexican client.

Tailoring a product line to your market

For a retailer, customization is a way to set its offerings apart.

It can take several forms:

  • marketing under a partner brand;
  • inclusion of the distributor's logo;
  • color adjustment;
  • printing in a local language;
  • specific numbering;
  • custom packaging;
  • Development of a custom product.

This flexibility is particularly useful when a market has specific regulatory, commercial, or cultural requirements.

Applications Beyond the Animal Loop

Expertise in labeling and traceability can be applied to other products or industries.

ARDES offers applications for syringes, spray guns, certain industrial parts, trees and plants, hides in slaughterhouses, and institutional traceability systems, among others.

The manufacturer can thus serve not only as a supplier but also as an industrial development partner.

How do you choose a marking process?

The right choice depends on five criteria:

  1. the expected readability period;
  2. the number of products to be marked;
  3. the necessary precision;
  4. the level of customization;
  5. Terms of Use.

A marking design must be considered along with the buckle's shape, color, and intended use.

Would you like to customize ear tags, veterinary equipment, or a traceability solution?

Request a Custom Project 

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